Future of Customer Experience: How Zebra Technology is Revolutionizing Retail

The way consumers shop has changed dramatically in recent years. They now expect:

• Faster checkouts. Self-checkout options for quicker transactions are preferred.
• Omnichannel experiences. A seamless transition between online and in-store experiences is the new normal.
• Personalized interactions. Retailers that offer tailored recommendations and self-service options improve customer satisfaction.
• Contactless solutions. Hygiene and safety concerns have accelerated the adoption of touchless technologies.

To meet these evolving demands, retailers need efficient, flexible and technology-driven solutions. Zebra kiosks and mobile computers make this possible. Here’s how.

Zebra’s self-service kiosks provide frictionless shopping experiences by allowing customers to:

• Check product availability and locate items within the store.
• Place orders for out-of-stock products, offering ship-to-home or store pickup options.
• Complete transactions via self-checkout, reducing long lines at registers.
• Access personalized promotions and loyalty rewards instantly.

For example, a leading department store chain implemented Zebra kiosks to reduce checkout lines by 40 percent, allowing customers to self-checkout quickly while employees focused on personalized assistance.

Zebra’s rugged TC series mobile computers empower retail associates with real-time access to critical information, including:

• Instant price checks
  Employees can scan barcodes to verify prices and apply discounts.
• Inventory management
  Real-time stock tracking prevents stockouts and ensures customers get what they need.
• Mobile POS capabilities
  Staff can complete transactions anywhere on the sales floor, improving customer service.
• Seamless communication
  Associates can collaborate with colleagues or managers instantly.

For example, a major fashion retailer deployed Zebra TC devices to enable staff to access inventory data in real-time, leading to a 30 percent reduction in stock-related customer complaints.

Zebra devices ensure optimal customer experience and operational efficiencies in retail: 

• Faster Checkout and Reduced Wait Times
  By integrating Zebra kiosks and mobile POS solutions, retailers can speed up transactions, reducing customer frustration and abandoned sales.
• Smarter Inventory Management
  Retailers using Zebra TC devices can track inventory more efficiently, preventing lost sales due to out-of-stock items.
• Improved Employee Engagement and Productivity
  Zebra’s mobile devices allow employees to spend less time on manual tasks and more time assisting customers.

1. Assess Your Needs
   Identify pain points, such as slow checkout times or inefficient inventory tracking.
2. Choose the Right Solution
   Select Zebra kiosks or TC devices based on your store’s requirements.
3. Integrate with Existing Systems
   Ensure smooth integration with POS, CRM and inventory management software.
4. Train Employees and Customers
   Educate staff on device usage and encourage customers to use self-service kiosks.
5. Monitor Performance and Optimize
   Continuously track efficiency improvements and make necessary adjustments.

With Zebra’s kiosks and TC mobile computers, retailers can transform the shopping experience, improve efficiency and optimize their operations. Contact CDW Canada today to discover how Zebra solutions can make customer experience your competitive advantage!